The Second Episode of Off Book: Typography
Type is everywhere. Every print publication, website, movie, advertisement and public message involves the creation or selection of a fitting typeface. Online, a rich and artistic typographical culture exists, where typefaces are created and graphic design seeps in to every image.
In episode 2 of PBS Arts' Off Book, typeface designers Jonathan Hoefler and Tobias Frere-Jones outline the importance of selecting the right font to convey a particular feeling. Graphic designer Paula Scher talks about building identity in messaging, while Eddie Opara uses texture to create reaction. Infographic designers Julia Vakser and Deroy Peraza map complicated data sets into digestible imagery, mixing color, graphics and type.
- ·London Underground's iconic Johnston Sans typeface
- ·Cher Got Sued For Font!
- ·Sinnesreize / Embracing Sensation by Silvia Gertsch and Xerxes Ach
- ·Troubadour poster, Opera Plovdiv
- ·Alibaba Supports Font Infringement Complaints
- ·How to Read a Painting by Patrick de Rynck
- ·Cocoa Marsh Instant Fudge Candy Mix packaging
- ·"Die Alpen – Vielfalt in Europa" stamp
- ·Food Not Bombs hypothetical redesign
- ·Make market-ready fonts with this 8 point checklist