Figtree creates London Film Festival campaign
London-based creative consultancy Figtree has created a typography-heavy campaign for this year's The Times BFI London Film Festival; the campaign's posters will be making its debut around the capital from today (September 15).
Figtree's designs are centred on soundbites about the importance of movies from prominent filmmakers, including the BFI's former director, Anthony Minghella. The block-capital text is pale in colour, placed over a darkened image of a forest.
Figtree says that the campaign is aimed at all potential audiences, and wants to encourage people to discover the festival's offerings for themselves.
The BFI's artistic director Sandra Hebron has welcomed the designs, praising the "striking typographical treatment" for its "distinctly cinematic feel": "Figtree have brought an imaginative approach and a cinematic feel to this year's campaign, and from their initial proposals to the final campaign, have not only understood the fundamentals of the Festival, but have helped us in focusing and articulating the message we want to convey."
Posters will be appearing from today on buses, Tube platforms and overground railway stations, to be followed by two billboards in prominent locations in Leicester Square in mid-October.
The Times BFI London Film Festival runs from October 15-30. Click here for the programme.
- ·Statement and Counter-Statement, Automatically Arranged Alphabets, and Arts/Rats/Star
- ·Quimbaya Coffee Roasters
- ·Chinese College Student Invents Smog Font
- ·Brother Moto Flat-Trackin' Tee
- ·How to sell your typefaces
- ·Cocoa Marsh Instant Fudge Candy Mix packaging
- ·Fonts Design of Childhood Memory
- ·London Underground's iconic Johnston Sans typeface
- ·"Jesus Music" ad for Myrrh Records
- ·Why Apple Abandoned the World's Most Beloved Typeface?
游客's review on Article 免费商用中文字体有哪些？注意下，新蒂字体已不能商用。
游客's review on Article 超强视觉冲击-3D字体设计作品超强视觉冲击
游客's review on Article 20个出色的艺术字体设计作品欣赏优秀作品展
游客's review on Article 全球第一家手书数字化平台-在线书写毛笔字生成TTF字体给你全世界智慧
馬塞客's review on Article 字体疑问？1.可能是版权问题故意的。（体验版） 2、可能是字库制作时疏忽bug。
游客's review on Article 自己动手用FontCreator修改字体简单教程因为这是日本的字体，所以缺字很正常，字型的编排也是按照日本教育部标准做的。